New York Bartender Week: A Toast to Local Spirits and Bar Culture
Forbes•2 weeks ago•
890

New York Bartender Week: A Toast to Local Spirits and Bar Culture

FOOD
newyork
bartenderweek
spirits
cocktails
barculture
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Summary:

  • New York Bartender Week, a first-of-its-kind event, will take place from November 18th to 24th.

  • The event celebrates New York's vibrant bar culture and the talented individuals who make it thrive.

  • It brings together New York's spirits producers and bars for trade symposiums, consumer festivals, and tourism initiatives.

  • The event features over 180 bars across the state, each serving a cocktail made with a New York State-made spirit.

  • Over 50 New York-based spirits producers will also be participating, sharing the stories behind their craft and the unique ingredients that go into their products.

  • The event also includes the Excellence in Storytelling Awards, encouraging bartenders to share their personal stories of how they entered the industry.

New York Bartender Week: A Celebration of Spirits, Cocktails, and Community

Get ready to raise a glass! New York Bartender Week, a first-of-its-kind event, is set to take place from November 18th to 24th, celebrating the state's vibrant bar culture and the talented individuals who make it thrive. This week-long event, spearheaded by Hanna Lee Communications, will bring together New York's spirits producers and bars for a unique mix of trade symposiums, consumer festivals, and tourism initiatives.

Hanna Lee and Michael Anstendig, the PR power couple behind Hanna Lee Communications, are passionate about showcasing the artistry and storytelling behind the bar. They believe that bartenders are gifted storytellers, weaving narratives into every drink they craft, and that the bar industry plays a crucial role in driving tourism and economic development in New York.

A Celebration of New York Flavors and Stories

New York Bartender Week will see over 180 bars across the state participating, ranging from cocktail havens to dive bars and everything in between. Each bar will be featuring at least one cocktail made with a New York State-made spirit, offering patrons a chance to sample the state's diverse and innovative spirits scene.

Over 50 New York-based spirits producers will also be taking part, sharing the stories behind their craft and the unique ingredients that go into their products. This event is an opportunity to experience the diverse flavors and stories that make New York's bar scene so special.

A Week of Events and a Focus on Storytelling

New York Bartender Week will offer a range of events, from a private opening gala to an invite-only media and trade symposium. But the heart of the event lies in celebrating the stories of the people who make the bar industry what it is.

Hanna Lee Communications is launching the Excellence in Storytelling Awards in 2025, encouraging bartenders, bar backs, and bar owners to share their personal stories of how they entered the industry. These stories will be judged by a panel of journalists, highlighting the unique experiences and perspectives of those who work behind the bar.

Looking Ahead

New York Bartender Week is set to be a landmark event, highlighting the state's vibrant bar culture and the talented individuals who drive it. With a focus on storytelling, community, and innovation, this event promises to be a delicious celebration of all things New York.

For more information and to see a list of participating bars and spirits producers, visit the official website.

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